Worlds Best Beta Test Team

The benefits of team beta testing and how it helps businesses
Key participants in beta testing can include product managers, sales staff, user experience (UX) staff, and quality managers. As much as possible, it’s important to involve external, independent users that are potential commercial users of the product. That’s because these testers often provide considerably more objectivity and important product usage insights. When taken back to the development team, the feedback from actual users is a strong catalyst for product success—and can provide much more value to all of your customers.